Gurtam & GITEX 2013: been there, done that

Gurtam at GITEX 2013 in DubaiOn October 20-24 Dubai, UAE, hosted the 33rd GITEX international IT and ICT technologies exhibition. This year Gurtam for the first time visited Gitex Technology Week — the event, having a long-term successful history and the name of the principal ICT business gateway to the Middle East, North Africa and South Asia Region. My colleagues, Head of Sales Department Denis Grebennikov and regional manager Anisa Al-Sendy shared their bright impressions with us.

GITEX regional exhibition is a really large-scale event, and, besides the local companies, conducting their business within the MEASA region, attracts lots of world famous IT-giants.

During the exhibition Gurtam worked together with ATrackMy colleagues mentioned that exhibition life was in full swing. The atmosphere was warmed up not so much by Arabic heat, as by a continuous flow of visitors, actually interested in professional GPS tracking solutions. Anisa and Denis presented Wialon solutions in a non-stop mode and told about their advantages to the numerous exhibition guests. Our booth was visited by the representatives of SkyWave, Squarell Technology, Sarrahraj, Gredenza, Maci, Inbound, Nucleus,  Safety Line and many other Gurtam partners. During the exhibition Gurtam shared the booth and worked together with our partner, ATrack, from Taiwan, the largest GPS hardware manufacturer in its region.

Speaking about the exhibition Anisa Al-Sendy mentions: «Joint work with ATrack became very positive experience. First of all, our booth was visited mainly by people, well aware of why and where they came. So, there was no need to explain to M2M professionals, searching for suitable GPS hardware, what software solution for GPS tracking is and why they need it. That’s why, during the whole exhibition Wialon solutions attracted lots of potential partners and customers. Besides, we again had a chance to meet with our partners in the region».

But luckily, in addition to the active work, Denis and Anisa found some time to take a look at other halls and booths, and find out something interesting about innovations and developments of the year 2013. So, what did my colleagues manage to see? Latest developments and innovative services by Microsoft, HP, BlackBerry, Panasonic and many others.

BlackBerry finally presented its BlackBerry Messenger (BBM) service for Android and iOS users. In order to avoid a server crush, the Canadian manufacturer provides BBM access only to those, who signed up for the service pretty much in advance. That’s why, if you still didn’t book a spot, hurry up and join the queue. BB messenger hopes to compete with the super popular WhatsApp messaging app.

BlackBerry presented its new  BlackBerry Messenger (BBM) for Android and iOS HP presented the world's fastest printer - the HP Officejet Pro X576dw

Cyber security became one of the topical issues of this year exhibition. All the experts are extremely concerned about the increased number of cyber attacks, suffered by lots of companies in the Middle East region. World famous Kaspersky cyber security company, revealed an intriguing statistics data about internet-security practice in the UAE. While 23 per cent of residents are convinced that bank fraud is a rare phenomenon, 69 per cent have faced at least one financial cyberthreat in the last 12 months. The company offers to stop ignoring the problem and shows its own solutions.

Panasonic presented a new interactive video wall, combining 4×4 55-inch LCD panels with full HD quality. Also the company showed Toughpad 4K UT-MB5, the first in the 20-inch tablet with 4K resolution display. The device provides for times better image quality, than traditional HD displays.

During the event computer giant HP showed its new product line The company has launched what it claims is the world’s fastest ever printer – the HP Officejet Pro X576dw. The company representative assured the visitors that the printer can easily print 70 pages per minute, having no impact on the environment and costing twice cheaper than an ordinary printer. Well, I probably won’t argue, but let’s imagine the increased amount of ink and the daily cartridge changes it will take.

And, surely, what an IT exhibition without Microsoft. This year the company chose namely GITEX to launch its latest Windows 8.1. series, and Microsoft representatives demonstrated its advantages to the users.

Microsoft announced the launch of Windows 8.1 Samsung presented world's largest 95-inch display

Also, GITEX visitors had a unique chance to try on famous futuristic Google Glass. Unfortunately, Anisa and Denis missed this opportunity, but other people said that the gadget is rather unobtrusive and projects a screen, almost the size of a 25-inch TV screen, somewhere on the right side of your face.

Besides the mobile apps, cloud technologies and Big Data, being the most popular trends during the exhibition this year, GITEX found place for more familiar devices. South Korean tech giant Samsung announced the launch of its cutting-edge, world’s largest 95-inch display, which provides the best picture quality.

If our colleagues visited GITEX as idle spectators, maybe now I would be able to present much more interesting facts and innovative products of the IT world, but as GITEX for us is mainly about business, I am really grateful to Denis and Anisa even for this brief review. Now I’m sure that those, who haven’t heard about GITEX yet, got some idea, and, maybe, decided to visit or even to participate in next year exhibition. Gurtam will definitely visit Dubai again.

P.S. By the way, one more significant reason to visit GITEX is its venue. Dubai is a fabulous city, and a magnificent view from the world’s tallest building Burj Khalifa (828 m) gives you a thrill!

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