Gurtam has always strived to be of value. Especially when this value defines business safety, expense reduction and saving of people’s lives by means of enabling the businesses all over the world. Yet, no matter how long you’ve been in the business – there’s always more to aspire. According to the analytical report of Berg Insight market research firm Wialon has been recognized as the leading GPS tracking and fleet management system in Russia and the CIS in 2013, 2014 and 2015, bringing us 36% the market share in FMS segment. Yet, sky is the limit, and we’re determined to strengthen Wialon presence on a larger scale.
We have talked a lot about telematics trends in Russia and CIS countries, in USA and Latin America. Now it is a high time we considered the telematics market of the rest of the world. The viewpoints of those players who actually work in the sphere are the most valuable as they are faced with all the difficulties and receive real profits from their activity.
We have interviewed a large number of Gurtam partners from the Middle East, East and South Africa and Asia on the regional telematics trends, the most profitable business solutions and the challenges they come across in the course of their work.
If there is one constant with telematics, it’s a change. New technology emerges rapidly – and the way that technology is used evolves at the very same time. That means new trends are always on the horizon. We’d like to share some thoughts on industry tendencies in 2016, starting with comments by Sergei Leuchanka, Gurtam Managing Director, USA, and some of our partners from the region.
At the end of August Gurtam marketing department launched a research aimed at assessing marketing opportunities of our partners. Once again Gurtam success depended on its partners and once again they proved to be the ones we can rely on. Overall the research involved 35 representatives of Western European countries. Those partners who have not yet managed to fill in the research form, still have a chance to do it.
The results of the study contributed to better understanding of our partners worldwide and will serve as a basis for future marketing support of Gurtam community members.